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Adap.tv's Video Upfront Marketplace Signals the End for the RFP
SAN MATEO, Calif., Feb. 27, 2012 /PRNewswire/ -- Adap.tv, the company that provides a programmatic way to plan, buy, sell and measure television and video advertising, today announced the launch of the Adap.tv Upfront Marketplace, the first and only media buying platform to automate the entire process for securing future inventory across multiple screens; dramatically reducing the amount of time and money media buyers and sellers spend managing this once time-consuming process.
Truly Madly Deeply in Love With Television: Nation Spends More Than Two Months a Year in Front of Screens
LONDON, March 15, 2012 /PRNewswire/ --
New report reveals trend of "chatterboxing" amongst Britons, as one in four (26%) opts for two-screen viewing
Not only does the average Brit spend over two months a year watching television, social media sites are also influencing the viewing choices of many people, according to a report published by TV Licensing today.
Research conducted for TeleScope 2012, which looks at the UK's TV viewing habits, suggests that the trend of commenting via a second screen about a programme, or 'chatterboxing', is starting to grip the nation.
SPB TV Showcases The Three Screens TV Solution at Mobile World Congress 2012
BARCELONA, Spain, Feb. 27, 2012 /PRNewswire/ -- MobiWorld Media (SPB TV trademark), the leading provider of technology solutions for mobile TV, announced today the launch of the SPB TV Solution for Three Screens, enabling mobile operators, cable, satellite, and IP TV service providers to enhance their TV broadcasting expertise and deliver HD television to their subscribers across all screens, including mobile phones, tablets, PCs, set-top boxes and smart TVs.
"During the last MWC we received a lot of requests to elaborate the TV solution for multiscreen devices, the same convenient, flexible, advantageous for the providers, and enjoyable for the end-users, as our mobile TV," says Kirill Philippov, CEO of MobiWorld Media.
tweetTV Receives $750,000 in Seed Funding to Power its Real-Time Social TV Guide
AUSTIN, Texas, March 27, 2012 /PRNewswire/ -- tweetTV (), the real-time social TV guide that groups and enhances TV-based conversations happening on Twitter, has raised $750,000 from angel investor Joe Kalfa.
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